DATA & AI FOR BUSINESS Forum & Meetings 2023

Masterclass

REPLAY Data & AI for Business 2023

DATA MARKETING - 18 apr

DATA MARKETING - 19 apr

CDO and Expert Data

Masterclass

HUB Live

Masterclass (8)
VOIR LE REPLAY
Apr 18th
08:45 am - 09:15 am

[Masterclass] Customer contact data: how can Youdge optimise and make their collection more reliable?

Room : Chapiteau - RDC Optimising the digital customer journey, simplifying their input on forms, checking the accuracy and reachability of their contact data: faced with these recurring...
CM
Carles Morant
Youdge
CRM & Data Manager
QZ
Quentin Zipel
DQE
Expert en Data Quality
VOIR LE REPLAY
Apr 18th
08:45 am - 09:15 am

[Masterclass] How does Zero-Party data feed your personalization strategy and generate revenue?

Room : MARLY - 2ème étage In this masterclass, we will explain how to develop a meaningful value exchange to collect Zero-Party data (ZPD) and how to store and filter this data while using it...
AJ
Axel Jegot
Marigold
Senior Solutions Consultant
VOIR LE REPLAY
Apr 18th
12:00 pm - 12:30 pm

[Masterclass] Data Collaboration in a world without third-party cookies: towards an accessible Data Clean Room without compromising on power

Room : Chapiteau - RDC Who said you had to speak SQL to set up a Data Clean Room? The success of Data Clean Rooms, this technology that allows to work on sensitive or confidential data...
MC
Mykim Chikli
Weborama
CEO EMEA
AS
Alexis Sukrieh
Weborama
CTO
VOIR LE REPLAY
Apr 18th
12:45 pm - 01:15 pm

[Masterclass] How does Carrefour capitalise on its data and process mining to transform its purchasing/finance operations?

Room : MARLY - 2ème étage Experience one of Carrefour's major global transformation experiences in one of its core businesses, purchasing. Carrefour will tell you about its journey, its rise...
HD
Hervé Delamarre
Carrefour
Global transformation director and indirect procurement product owner
ST
Samuel Thomas
IBM
Organization performance and innovation senior manager - IBM Consulting
VOIR LE REPLAY
Apr 19th
08:45 am - 09:15 am

[Masterclass] Building a Data Lake: success factors and pitfalls to avoid

Room : Chapiteau - RDC Sonepar, the world leader in the distribution of electrical equipment to professionals, shares its experience in setting up its Data Lake, a powerful and strategic...
PA
Philippe Azoulay
Sonepar
Vice-Président Data & Analytics
SB
SĂ©bastien Benoit-Latour
EPAM
Director, Global Account Executive
VOIR LE REPLAY
Apr 19th
12:00 pm - 12:30 pm

[Masterclass] CDP and AI to optimize the customer experience

Salle : MARLY - 2ème étage How to eliminate data silos, create an omnichannel customer journey and use a unified 360° customer profile? Real-time insights and data for decision making, the...
MD
Marine Desgranges
Treasure Data
Senior Solution Consultant
VOIR LE REPLAY
Apr 19th
12:00 pm - 12:30 pm

[Masterclass] How Picard boosts its performance with assortments adapted to each store type based on customer expectations and purchasing behavior

Room : Chapiteau - RDC How to propose a more locally adapted product offer? This is one of the new challenges launched by Picard to stimulate sales and create additional turnover. Sylvain...
SL
Sylvain Luce
PICARD
Responsable Datasciences & Connaissance Clients
DR
Didier Richaudeau
Equancy
Partner in charge of Data practices
VOIR LE REPLAY
Apr 19th
12:45 pm - 01:15 pm

[Masterclass] Maintain the cohesion and commitment of the tech and data teams

Room : MARLY - 2ème étage Business involvement is a key factor in ensuring the success of DATA and AI projects. But what about the tech & data teams? Every day, their challenges, tools and...
HA
Hélène Allanic
Leroy Merlin
Leader RH Enjeu Digital Data
SB
SĂ©bastien Bernard
ZEPRESENTERS
Co-fondateur - Consultant Prise de parole, Storytelling & Leadership
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