[SPECIAL GUEST] Make Up For Ever reinvents the e-commerce experience with Liveshopping
Make Up For Ever has decided to transform its approach to e-commerce through Liveshopping. The objective: to move from a highly transactional e-commerce to a conversational e-commerce strategy. Go...
How Millet places product discovery at the heart of its customer experience strategy ?
75% of shoppers leave a brand's website within 2 minutes if they can't find the product they're looking for. Personalized product discovery and category merchandising keeps shoppers with you. Join...
Buy Now Pay Later: finally digital solutions adapted to B2B and multi-channel!
B2B customers want their B2C purchasing experience to be seamless, fast and secure. Allianz Trade, the world leader in credit insurance, and Fintecture, a pioneer in B2B payment solutions based on...
End of third-party cookies: Winning strategies to implement
Are you ready for a cookie-free world?
Customers' expectations for personalization and privacy are high and growing. Not only do they want their experiences to be tailored to their interests, but...
Build customer loyalty and simplify the shopping experience with Amazon Pay
Consumers have more choices than ever. Choosing the right growth levers while prioritizing customer needs is key. During this plenary, you will hear from Atlas for Men, which has chosen to leverage...
An AI that generates the visuals for your E-commerce sites, does it work?
At Wedia, we're working hard on the topic of artificial intelligences that generate images. We're starting to get a good idea of what works (and what doesn't), and we can't wait to share the results...
Payment in instalments: new regulations and technological developments, how to find your way around?
The effectiveness of staggered payment solutions to grow business is now indisputable. But are these solutions sustainable and responsible? In general, the retail sector is faced with contradictory...
[SPECIAL GUEST] Experiential pop-up stores: how Casio & G-Shock connect with their consumers?
Casio's DNA has always been the desire to establish a lasting relationship with consumers in each country, and in France in particular, it is committed to creating strong and lasting ties with its...
How is Conforama designing tomorrow's campaigns with Pinterest?
In a challenging macro context, Pinterest insights and trends are a real guide for marketers. Through the example of Conforama, a major retailer of home furnishings, discover how to rely on the...
3D & Digitalization: E. Leclerc reinvents its commercial communication with Nfinite to gain in performance.
Retail chains are facing a difficult context that forces them to reinvent their commercial communication.
For E.Leclerc, this transition involves two innovative levers: the digitalization of media...
Welcome to the era of augmented shopping: how Snapchat is transforming the shopping experience
While the e-commerce experience hasn't changed much since its inception, consumer expectations continue to evolve to demand more personalization and more immersiveness in their shopping experience....
CELIO, the normal leader in tomorrow's commerce: How nostress AI maximizes profitability and boosts performance
Nostress AI optimizes the performance of your teams to meet new customer demands while preserving your profitability. Nostress plays a key role in CELIO's success as the business leader of tomorrow....
How does Audi optimize its dealership traffic through omnichannel activations?
Locala, a media commerce platform, presents the Audi Now campaign: a multi-levers activation (Audio, Mobile Display, SMS) to increase traffic in 144 Audi dealerships and meet the challenges of new...
Bank payment: the advantages of open banking transfers to boost your business performance
Instant payment by bank transfer has many advantages for e-merchants: limits 20 to 30 times higher than with a card and thus a net reduction in KOs, an observed improvement in the conversion rate of...
Reduce your carbon footprint by boosting your website's performance with Greenmetrics
-40% less CO2 emissions and an optimized customer experience, these are the results we have observed in the brands we support. The digital sector represents 4% of greenhouse gas emissions, and it is...
[SPECIAL GUEST] KIABI, or the hybridization of the business model through the circular economy
How did KIABI, leader in the low-cost fashion market, start from its vision of "Facilitating the life of families by weaving together responsible fashion and sustainable solutions" to hybridize its...
[SPECIAL GUEST] How AI is creating the business of tomorrow at Undiz
Faced with the big bang of artificial intelligence, between misunderstanding, misinformation and fears, should we see it as an opportunity or a threat? Marie Dardayrol-Sandevoir, CMDO of Undiz, a...
[SPECIAL GUEST] Towards a sustainable and responsible trade: Jonak takes another step!
Jonak is a player in tomorrow's commerce in a test & learn approach to new production methods: duplication of factories to be closer to the distribution sites, responsible materials, production on...
[SPECIAL GUEST] How to scale your brand in the U.S 🇺🇸
This talk covers Ekster's journey to becoming a $40M+ DTC business, founded in Europe but scaled to success in the U.S. Olivier Momma and Tom Van Der Kolk will take you through their approach, key...
As the retail sector undergoes a profound upheaval, the HUB Institute is partnering with Locala, an AdTech company specialized in geotargeting and media commerce, for the first edition of the...
PracticalInformations
All the information you need to take full advantage of the event!
