LDV

Laurence De Villepin

Name: DATA & AI FOR BUSINESS Forum & Meetings 2023
Start: 2023-04-18T08:00:00+02:00
End: 2023-04-19T21:00:00+02:00
Location: Pavillon d'Armenonville

Kantar Marketplace

Senior Manager Insight & Data – Media & Creative

toutes les sessions

May 18, 2022

12:40 PM - 12:50 PM

Artificial Intelligence to boost your media ROI

Discover, through a case study, how the integration of creative performance data from AI in a Marketing Mix Modeling can help you better understand and predict your media ROI.

LDV

Laurence De Villepin

Kantar Marketplace

Senior Manager Insight & Data – Media & Creative

Virginie Lannevere

Kantar Insights

Head of Analytics France

toutes les sessions

Laurence De Villepin

Kantar Marketplace

Senior Manager Insight & Data – Media & Creative

Artificial Intelligence to boost your media ROI

Practical Informations

Linkedin

Twitter