[Masterclass] How does Deezer evolve its media mix and rely on innovation to improve its digital performance?
Oct 12, 2022 | 8:45 AM - 9:15 AM
Oct 12, 2022 | 8:45 AM - 9:15 AM
Description
Driven by a subscription-oriented approach, Deezer is constantly positioning itself as a beta-tester on the various innovations proposed by its media partners in order to collect as much information as possible and to constantly improve its performance with a Test & Learn approach.