Retail & E-commerce Forum & Meetings 2023

Generate more sponsorship to data & AI use cases with credible test & measurement approach: why and how to

Feb 8, 2023 | 3:15 PM CET - 3:30 PM CET

Description

Providing impactful and credible analytics to sponsors is one of the keys to gain their continuous sponsorship to our Data & AI use cases. In this workshop, Dr. Fanjuan SHI will illustrate his experience on how to minimize analytics bias in the data & AI use case measurement while keeping the test feasible and cost-efficient in the complex real world. This illustration will be based on a recent business case implementation to make his recommendations relevant to your daily use case measurement challenges.

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