Retail & E-commerce Forum & Meetings 2023

How does Audi optimize its dealership traffic through omnichannel activations?

Feb 8, 2023 | 3:15 PM CET - 3:25 PM CET

Description

Locala, a media commerce platform, presents the Audi Now campaign: a multi-levers activation (Audio, Mobile Display, SMS) to increase traffic in 144 Audi dealerships and meet the challenges of new vehicle destocking. By measuring the effectiveness of each lever, Locala was able to optimize the campaign's qualified traffic and ROI.

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