Personalization beyond customer data: how to deliver a memorable experience
Feb 8, 2022 | 10:40 AM CET - 11:50 AM CET
Feb 8, 2022 | 10:40 AM CET - 11:50 AM CET
Description
It has become increasingly common to see our names in an email, or our favorite products highlighted. Yet, having this information does not guarantee delivering a good personalized experience. 96% of companies think they are doing a good job of personalizing digital experiences, but 40% of Internet users don't see value in the personalized offers they receive. So how do you go about creating an experience that matters and makes a difference? Learn how to harness the power of personalization beyond customer data.