Feb 8th
02:15 pm CET - 02:20 pm CET
Welcome Speech
HI
HUB Institute
HUB Institute
Event Content Manager
Wednesday, February 8th
PROGRAM 2023 AGILE DATA & IT
Feb 8th
02:20 pm CET - 02:45 pm CET
[OPENING KEYNOTE] Back from CES & NRF: 5 DATA & IT trends to watch in 2023
CP
Claire Plassart
HUB Institute
Senior Insights Analyst
Feb 8th
02:45 pm CET - 03:00 pm CET
Data as a prevention tool for responsible gaming
Horse betting was one of the first activities to focus on data. Beyond betting, data is now an expertise that irrigates the entire technological and committed company that PMU has become. At the heart of its raison d'ĂŞtre, responsible gambling is supported at PMU by an entire ecosystem. In this context, the data team has developed "Betsafe", a totally innovative algorithmic model for detecting potentially problematic gambling behavior in order to better support its customers.
FO
Fiona Ongaro
PMU
Chief Data Officer
Feb 8th
03:00 pm CET - 03:15 pm CET
How to transform customer relations in a B2B group that is a world leader in its market?
Sonepar is the world's leading B2B distributor of electrical supplies with sales of 34 billion euros in 2022. Sonepar is investing more than €2 billion in the modernization of its supply chain and €1 billion in its global multi-channel digital platform to perfectly meet customers' orders while supporting Sonepar's carbon emission reduction target. Join us to discover how we are implementing the best technologies to be the first in our industry to offer a global, fully digital, multi-channel experience to all our customers.
FDA
Fabrice Del Aguila
Sonepar
VP Digital Factory
ML
Maxim Lesur
Microsoft
Customer Success Manager – Microsoft France
Feb 8th
03:15 pm CET - 03:30 pm CET
Generate more sponsorship to data & AI use cases with credible test & measurement approach: why and how to
Providing impactful and credible analytics to sponsors is one of the keys to gain their continuous sponsorship to our Data & AI use cases.
In this workshop, Dr. Fanjuan SHI will illustrate his experience on how to minimize analytics bias in the data & AI use case measurement while keeping the test feasible and cost-efficient in the complex real world. This illustration will be based on a recent business case implementation to make his recommendations relevant to your daily use case measurement challenges.
FS
Fanjuan Shi
LVMH
Group Head of Data Strategy and Value Office
Membre du HUB Institute
Feb 8th
03:30 pm CET - 03:45 pm CET
Data & AI: Ethics and Humanity at the heart of tomorrow's challenges at La Banque Postale!
La Banque Postale has set up an organization that places data at the heart of its strategic plan based on the 3Cs (Customer, Employee, Citizen) by capitalizing on the 3D levers (Diversification, Digitalization, Differentiation).
Data is an essential asset for companies and its exploitation allows the deployment of artificial intelligence models in many areas (marketing, risk, customer experience) which raise more and more questions in terms of ethics (explicability, transparency, fight against the bias of algorithms) in the light of the European regulation project to frame their uses.
The development of these new Big Data technologies also creates major challenges in terms of human acculturation, change management and training to take full advantage of them.
CP
Clémence Panet-Amaro
La Banque Postale
Head of Data Analytics
Chief Data Scientist
Chief Data Scientist
Feb 8th
03:45 pm CET - 04:00 pm CET
Transforming marketing allocation decisions with data in a highly volatile environment
With high inflation and limited resources, marketing budgets must be allocated more and more efficiently in light of business challenges.
To support these decisions, Bel has developed transformative approaches supported by data and predictive models to optimize the allocation of marketing budgets under constraints between countries, between brands and between touchpoints, thus enabling greater agility in decision making and better accountability of teams.
GD
Gaël Demenet
Groupe Bel
Data & AI for Growth Director
Feb 8th
04:00 pm CET - 06:30 pm CET
[16H00 - 18H30] COCKTAIL & BUSINESS MEETINGS
Take time to meet, exchange and share your use cases and issues during meetings organized by our teams. You can ask Yamna and Joanna to schedule your meetings with your peers and/or partners of the event.
<S<S
Yamna Rokia
Cheffe de projet networking et communauté
yamna.rokia@hubinstitute.com
<S<S
Joanna Davy
Cheffe de projet communauté et évènementiel
joanna.davy@hubinstitute.com
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