Meta and Club Med: signal resilience for performance and personalization
May 18, 2022 | 10:10 AM - 10:25 AM
May 18, 2022 | 10:10 AM - 10:25 AM
Description
Learn how the implementation of Conversion API, Meta's solution to combat signal loss, has enabled Club Med to improve the effectiveness and measurement of its campaigns and deliver more personalized communications.